date:Sep 08, 2012
the shop refused to use the requested disclaimer.
Calorie reduction pledge
Confectioners in the UK have recently come under pressure from national government to reduce calories amid a growing obesity problem.
Leading firms such as Nestle, Mars and Kraft are among the signatories to The Public Health Responsibility Deal , a UK government pledge to cut five billion calories from the nations daily diet.
Mars announced earlier this year that it would cap the calories of its chocolate items to 25