date:Aug 14, 2019
cipes and to be offered a new experience when tasting new and unfamiliar foods for the first time. Although we use the term ethnic in the Western world, we must look at the perspective of the emerging markets, he notes.
Innova Market Insights reports that Discovery: The Adventurous Consumer is this years number one food and beverage trend. We are entering an age of the explorer, where an adventurous consumer is coming to the fore and demanding new flavorful experiences backed up by an authentic