Consumers seek global tastes and natural flavors
date:Aug 14, 2019
t only on taste, but also on experience, he concludes.

Whats next
As globalization and connectivity increase, the flavor melting pot is expected to continue to influence NPD. The need for new and exciting tastes is driving consumer demands, while natural ingredients and flavors are a constant trend. The industry is responding with surprising flavor combinations and limited edition releases that target the adventurous consumer.

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