date:Sep 08, 2012
a Fijian beer and rum business and a non-alcoholic drinks division, primarily the Cascade non-alcoholic adult soft drinks brand in Australia.
We understand that CCA passed over the Australian spirits assets after conducting due diligence earlier this year, since it did not regard the brands as sufficiently strong (given a meaningful decline over a couple of years), and SAB had to pay CCA a A$34m break fee as a result.
But CCA got permission from the Australian Competition and Consumer Commissio