Kellogg sells Keebler and related businesses to Ferrero for $1.3bn
date:Jul 31, 2019
assets associated with these businesses.

Kellogg Company chairman and CEO Steve Cahillane said: This sale strengthens our ability to focus on the areas of our business with the biggest growth opportunities, which is a key component of our Deploy for Growth Strategy.

The company noted that it will retain the rest of its North America snacking businesses, including its crackers, salty snacks, wholesome snacks and toaster pastries brands.

Cahillane further added: On behalf of the entire Kellogg
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