Kellogg sells Keebler and related businesses to Ferrero for $1.3bn
date:Jul 31, 2019
US-based food manufacturing firm Kellogg Company has completed the sale of Keebler cookies to the Ferrero Group and its related companies for $1.3bn.

The divestiture includes a portion of Kelloggs North America snacking business, which comprises brands such as Keebler, Mothers, Famous Amos, Murrays and Murrays Sugar-Free, as well as cookies manufactured for the US Girl Scouts.

Additionally, the deal includes cookies, fruit and fruit-flavoured snacks, pie crusts and ice cream cones, brands and
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