Shift observed in Singapore from health supplement to preventive diet
date:Jul 24, 2019
lets or powder), positioning and pricing.

Singapore functional beverages market
The functional beverage market was witnessed to be concentrated, with the top three players which captured most of the market share and major players being Nestl SA, Thai Beverage PLC, Malaysia Dairy Industries Pte Ltd, Suntory Holdings Ltd, TC Pharmaceutical Industry Co Ltd, Yeo Hiap Seng Ltd, and GlaxoSmithKline Plc. The most preferred distribution channels for functional beverages were supermarkets and convenienc
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