date:Jun 20, 2019
ything themselves. This company's director, Henri Lambriex, nevertheless does not exclude the possibility of an attempt at a new merger.
RedStar is getting the chance to attract a particular group of consumers. This opportunity is thanks to their teaming up with Albert Heijn. This group of consumers was hard to reach with higher level RedStar tomatoes. This was due to the fierce competition from cheaper tomato varieties. Lambriex talks of 'a breakthrough' and of 'the Netherlands as a difficult