Victoria Bitter boosts alcohol levels as recipe changes backfire
date:Sep 07, 2012
d value to become Australias top-selling beer in H1 2012, as evidenced by Lions trading update for the period ending March 31.

Im pleased to announce that we are restoring Victoria Bitter back to the recipe that made it the best cold beer. It will soon be back to its original full flavor, full strength of 4.9%, Mervis said.

We will also be bringing back the unmistakable and iconic packaging, including reinstating then name Victoria Bitter, he said, before adding that CUB was proud of the beers
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