date:Apr 09, 2019
sought-after attribute and benefit, respectively.
In terms of categories, fresh meat (counter) led the overall meat sector in 2018, followed by the chilled raw packaged meat whole cuts category.
On the other hand the frozen meat category is expected to register the fastest value growth during the forecast period, while ambient meat is forecast to record the fastest growth in volume terms.
Shajie added: With growing Internet penetration in the region, meat producers are collaborating with e-c