Guilt-free chocolate? Fair trade and organic claims may boost sales
date:Mar 26, 2019
s are familiar with the label. In the UK this number is below 50 percent and it played a large influencing factor in the evaluation of the chocolate with the organic claim. The fact that more than 90 percent of all participants know the fair trade label shows that fair trade has done a very good job in this regard, notes Iweala.

Sustainability, a transparent supply chain and ethical practices are increasingly becoming a concern for consumers who opt to support more environmentally-friendly and
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