date:Mar 20, 2019
Tobacco companies transferred colors, flavors and marketing techniques previously used to entice children as future smokers to the sugar-sweetened beverages space, when they bought food and drink companies in 1963, according to a BMJ report. Led by researchers at the University of California San Francisco (UCSF), the study draws from a cache of secret documents from the tobacco industry and marketing campaigns of drink brands by two the biggest tobacco companies: R.J. Reynolds and Philip Morri