Edible insects can ‘surf on new trends’ claims industry exec, amid EU guidance launch
date:Feb 28, 2019
sing and large-scale production of insects, notes Derrien.

One of the key challenges will undoubtedly be market acceptance for an insect-based product by a western consumer where these products have no tradition in the diet. A yuck factor is at play for many.

The yuck factor can only be changed by the right communication which is also a continuous process although slow but steady, says Derrien. The yuck factor is, however, not the main issue we should focus on: to achieve wider market accepta
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