New Bell Flavors solution allows for 30 percent sugar reduction
date:Feb 28, 2019
s high on the agenda for brands and suppliers, with increased pressure from health lobbyists driving manufacturers to reduce sugar content across the board. While sugar taxes that were implemented last year continue to gain momentum in the UK, consumer appetite for highly sweetened products has continued to diminish and interest in low-calorie or naturally sweetened beverages has begun to take center stage.

At the same time, sugar policies in western Europe have driven new product developments
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