Massive Campari takeover exploits ‘underdeveloped’ premium rum
date:Sep 05, 2012
, one sugar factory, farms and warehouses, and a substantial aged rum inventory to support Camparis global expansion plan.

Gruppo Campari CEO Bob Kunze-Concewitz said that with the LdM acquisition, Campari wasleveraging our acquisition framework in a very disciplined and consistent manner for future growth.

When completed, this acquisition will give a further boost to the internatonalisation of Gruppo Campari, further expanding our business outside of Italy, as well as strengthening our larges
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