date:Sep 05, 2012
of premium rum volumes], Canada, Mexico, and acquire a leading franchise in Jamaica, creating a platform for future international growth, Campari said.
International boost for Campari
The company will also acquire Wray Nephew White Overproof (the worlds bestselling overproof rum: the term means rum stronger than 50% ABV) Coruba and local brands, as well as a substantial ageing rum inventory to support future expansion.
Further assets acquired will include sugar cane fields, two distilleries