date:Feb 25, 2019
Chr Hansens decade-long breeding programme has resulted in a new sweet potato (the Hansen sweet potato [Ipomoea batatas]), that is the raw material creating vibrant alternatives to carmine and synthetic reds. The company has commercialised the new variety using traditional breeding methods.
For the first time, we have created a whole new variety of vegetable to create the natural colour our customers are asking for, said Jakob Dalmose Rasmussen, vice-president, commercial development, Chr Hans