date:Feb 20, 2019
rvasive trends influencing NPD in the medical nutrition category as patients and the elderly may have a reduced ability to chew, swallow, taste and digest.
As a strong source of essential amino acids and leucine, whey protein is increasingly in demand in the medical nutrition market. According to Innova Market Insights, the number of global medical nutrition beverage product launches featuring whey protein grew by 9.9 percent CAGR between 2012 and 2017.
While the medical nutrition market as a