date:Feb 15, 2019
Cargill Cocoa Chocolate has launched a new cocoa powder, Gerkens CT70, to its cocoa powder brand Gerkens. The launch is specifically designed for baked goods and aims to create consumer preferred bakery products by exceeding their expectations in aroma and chocolate taste.
Gerkens CT70 was developed over nine months, Dick Brinkman, Technical Service Manager, Cargill Cocoa Chocolate, tells. Initially, we ran customer and consumer surveys to understand how we could bring value to this category.