date:Feb 01, 2019
n the week prior to the survey, compared to only 48 percent of those aged 16-24 years old.
Twenty percent of respondents indicated they did not drink alcohol at all and are teetotal.
Smurfit Kappa believes that a major influence on this behavior is the rise of Generation Z (16-25-year-old) consumers, who are a more conscientious generation, concerned more about their personal and career advancement and health and wellbeing than socializing and attending parties. Thanks to the rise in social