date:Jan 18, 2019
hed have been focussed on the health benefits of the soft drinks, like pomegranate juices, calcium-fortified bottled water and a series of reduced-sugar alternatives, with such features not previously so readily available to or heavily promoted at the target audience.
However, other experts feel that given the age profile of Indian population and skew in socio-economic status both markets - cola and health drink - are expected to grow. Cola will continue to be sold because of aggressive marketi