date:Jan 15, 2019
ng icon than the others, Kneller said. This is based on aesthetic value only; the tick box icon is a strong visual.
Room for Improvement
In addition to maybe improving the message their seals send to consumers, the certification programs need to improve their overall communications with brands and consumers.
All can improve via having more and better communication about the program, limits and utilities with both the public and private sector, Kalman advised.
Kleiner added full transparency