date:Jan 15, 2019
, sports brand manager for NOW. The Informed-Sport/Informed-Choice program is the largest globally recognized certification program for banned substances and has over 55 years of expertise in anti-doping.
Kneller said the visual symbol of the certification on the package also is a big part of captivating consumers, and this may influence which program a brand chooses.
If I am working on something for a large CPG chain store, then I like Informed-Choice because I think they have a better-looki