date:Dec 12, 2018
rmation available.
For Barcel, the biggest hurdle is that consumers may be skeptical about choosing a cereal that they dont recognize. We want to get more products on the shelves so that people become familiar with them. That they see it in the local bread shop and supermarkets, and they hear about it. If they try it we are sure that they will get motivated to consume the product again.
Applications and taste
Tritordeum can be used in all traditional applications of wheat says Barcel and the