date:Dec 05, 2018
cus is to make it feel just like sugar, said John Melo, the president and CEO of Amyris, on FOX Business Mornings with Maria Opens a New Window. on Monday. The whole idea of all of the good and none of the bad is to remove all the confusion from the consumer experience. We want the consumer to have something they can use just like sugar, be as good as sugar, much sweeter than sugar.
Melo said the product, unlike other sweeteners, has no aftertaste and will be competitively priced with sugar.