date:Nov 29, 2018
t CAGR in plant-based waters between 2012 and 2017 Year To Date, compared with a 6.6 percent CAGR for the soft drinks category as a whole. It is important to place this in context, however, as plant-based waters is one of the smallest subcategories, accounting for two percent share of global soft drinks NPD.
Meatless Meals
Vegetarian, vegan and raw diets are trending, with consumers increasingly seeking meatless alternatives. Whether driven by health and wellness, conscientious or environmental