date:Nov 28, 2018
and bounds, although many consumers enjoy traditional flavors, we see interest in more adventurous flavors concepts such as cardamom and geranium and combinations of different botanicals.
50 percent sugar reduction: ITS Taste
ITS Taste has been working on a new natural range of flavors to help reduce sugar and calorie content in beverages. Designing sugar reduction technology has sat high on the agenda for some time, but government pressure has increased consumer negativity towards sugar usag