Givaudan: Untapped market exists for less sweet yet satisfying NPD
date:Nov 16, 2018
terms of sugar reduction is where complex flavor sensations are evaluated in terms of the overall sensory experience flavor inter-relationships. It is an analysis of the sum rather than the parts, Davodeau notes. Givaudan is applying a new sensory profiling technique that quantifies the holistic consumer experience. She lists that this is about: Impact, Complexity, Balanced, Integrated and Longevity.

The new approach to sweetness was developed in response to the global drive towards sugar red
13/25 next page prev page home page last page
go back |  refresh |  WAP home |  Web page version  | login
07/12 03:53