date:Nov 15, 2018
and non-alcoholic as well as different food categories. Cold-brewed coffee, tea and baby food have all shown steady growth for craft launches and now big companies are turning to craft and this is evidenced in NPD.
According to data from Innova Market Insights, there has been a 40 percent increase in CAGR in craft food and beverage launches tracked from big companies (2011-2016). There has also been a 22 percent increase in CAGR craft food and beverage launches tracked from small/medium-sized c