date:Aug 30, 2012
n recent UK national newspaper adverts. Nestl countered by saying that it has included a reference to US Department of Agriculture dietary guidelines.
ASA backs Nestl
In a response to FoodNavigator, the ASA backed Nestls position.A 2008 ASA ruling concluded that Nestles claim Experts say you need 3 servings of whole grain a day misleadingly implied there was agreement among experts about the specific quantity of wholegrain foods that should be consumed on a daily basis.
The claim now appearin