Food industry advertising spat deepens
date:Aug 30, 2012
CFC is pressing ahead with complaints about Nestl UKs latest advertising campaign Battle of the Breakfasts, insisting the food firm has contravened advertising rules, despite its protestations.

Nestl Cereal Partners is flouting a 2008 Advertising Standards Authority ruling stating that it should not advise consumers should eat three portions of whole grain a day, according to the CFC.

It says Nestl has continued to use the claim both on the section of its website focusing on the campaign and i
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