RedHead Wine capitalizes on blended wine movement
date:Nov 08, 2018
risks and to diversify by thinking outside of the box.

The company currently offers two varietals: RedHead Red Blend, a 12.5 percent alcohol-by-volume (ABV) wine, which blends California Zinfandel and Chilean Carmnre; and a 13.9 percent ABV Provence-style Ros blended from California varietals, Malbec, Merlot and Zinfandel.

When creating both wines, I put a lot of thought into what consumers may like. My main goal was to add value with a taste profile that a majority of drinkers would enjoy at
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