Protein: The Nutrient That Sells
date:Nov 07, 2018
te. NMI said. For baby boomers, 39% of women say protein is important for their diet compared to 27% of male baby boomers.

Increasingly its more than just protein content that sells. Its the proteins story. Consumers want a better understanding of how it was sourced, including country of origin, animal welfare, genetic modification and carbon footprint. Suppliers are responding, and bakers now have a growing toolbox of protein ingredients traditional and specialty to fortify everything from s
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