Why does beverage packaging matter?
date:Oct 24, 2018
several roles. Lets look at a few of the main roles or functions of the packaging, including: Protection, Marketability, Convenience, and Communication.

The main role a package must fulfill is protecting the product. For beverages, that means the product needs to be protected from leakage or contamination during storage and handling. Many products need protection from ingress of oxygen, sunlight exposure, loss of carbonation, and migration of package material components. All these things can im
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