date:Oct 17, 2018
to 1970, which is made with 19 exotic fruits, spices and botanicals and is 70 proof, thus the name. Feingold also developed the new product to reach millennial consumers.
Millennials didnt really have a spirits product of their own, Feingold said in a statement earlier this year. I noticed they were romanticizing previous decades in their music and fashion choices and gravitating toward the 1970s in particular. Everything old was new again. At the same time, the 1970s was symbolic of my youth.