date:Oct 15, 2018
recently acquired Rodelle.
Many beverage categories have traditionally used vanilla as a leading flavor profile, he continues. As consumers continue to demand clean- and clear-label options, brands are responding by using familiar ingredients such as vanilla extract to flavor their products. Additionally, we continue to see interest in highlighting the specific origin of vanilla, for example, Madagascar.
Meghan Sutton, senior marketing specialist at Philadelphia-based Tastepoint by IFF, also n