France’ President butter to capture India after a soft launch year ago
date:Oct 12, 2018
ly logical to move first in southern markets, but that hasnt stopped the brand from expanding itself well into northern, eastern and western markets as well today.

Interestingly, the product is made with the same technology that is used in France but with locally procured milk. Bhardwaj states, President butter today is available in numerous countries across the world but had never entered the Indian market except for imports. Imported butter at such high price points was never a feasible choic
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