United Breweries forays into non-alcoholic beverage with Kingfisher Radler
date:Oct 11, 2018
oholic beverages.

The brands 360-degree communication will dramatise Kingfishers historic entry into non-alcohol moments and settings. Especially high on the list is a series of light-hearted, compelling TV commercials, fizzing with freshness.

The product will be available in three flavours - lemon, ginger-lime and mint-lime. It will be offered in two formats - a 300 ml can and a 300 ml glass bottle, with a ring-pull cap. The 300 ml cans will be priced at Rs 45.

As part of its test-launch s
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05/17 21:22