date:Oct 10, 2018
Mondelez India, on Tuesday, announced the launch of Cadbury Dairy Milk Crispello, its made in India innovation in the crispy-eat segment and finger-bar format.
Speaking on the launch, Anil Viswanathan, director, marketing (chocolates), Mondelez India, said, With rising disposable incomes, exposure to global cultures and extensive reach of mass media, the Indian consumers have been exposed to a global palette of food experiences. More specifically, recent work with Gen-Z consumers, a key consume