FDA to probe consumer understanding of fortification
date:Aug 28, 2012
in deceptive or misleading claims for certain foods.It adds that the FDAdoes not encourage indiscriminate addition of nutrients to foods.

The FDA has proposed two related studies to explore consumer responses to fortification claims on snack food labels, such as cookies, carbonated drinks, and candy. The first will involve an online questionnaire, while the second will also include a grocery shopping simulation activity to be carried out by a nationally representative sample of the US adult pop
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