date:Sep 29, 2018
aturated, brands are differentiating themselves by introducing novel ingredients suggested to help consumers obtain these benefits like mushrooms, adaptogens, medium chain triglycerides (MCT) and cannabidiol (CBD).
Developing a great-tasting functional beverage comes with challenges, but its far from impossible if you follow a few key guidelines.
First off, its important to have a deep understanding of how the consumer understands and expects to feel the function of your beverage. Are they seek