Rise in veganism spurs NPD from big brands
date:Sep 12, 2018
e plant-based condiment and egg-free alternative to classic mayonnaise is due to make waves in the UK after its initial US launch back in 2016.

The familiar taste of the brands mayonnaise is still there except eggs have been replaced with maize starch. It is also gluten-free and free-from artificial colors or flavors as well as being certified as vegan by the European Vegetarian Union.

The UK launch shows how Unilever, the company which owns Hellmanns, wants to tap into the growing vegan marke
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