date:Sep 11, 2018
group of 12 leading grocery retailers and brands to sign up to an industry charter committing to moving toward a single solution for managing and exchanging product data and information. And now, the two are the first retailers to sign commercial contracts. Other big names involved in the initiative include Sainsburys, PepsiCo, Waitrose and Mondelēz International.
With ProductDNA, everything a shopper might want to know is held on a single, industry-owned platform. ProductDNA provides end-to-