Natural sweeteners resonate with consumers
date:Sep 05, 2018
l trends driving new product development and innovation. The emphasis on reduced-sugar, reduced-calorie beverages shows no signs of abating, they add.

Although consumers definitions of clean label continue to evolve, in the beverage space, a continual push for new products with no artificial colors or sweeteners also has progressed, says Andy Ohmes, global director of high intensity sweeteners at Minneapolis-based Cargill.

At the same time, sugar reduction in beverages remains a hot topic driv
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