Q&A with Dianna Fricke, J.R. Simplot Food Group
date:Aug 30, 2018
rganic Wheat Oats Honey Bunny Grahams grown on a farm thats advancing regenerative practices. The product listed the farmer, location and variety of wheat and oats used in the product.

I believe that transparency about where an ingredient comes fromis going to continue to be an area of growth and differentiation in the marketplace. You can even see a farm-to-consumer shift in the dcor of many restaurants. Many have their walls covered with graphics of fruits, vegetables and farm animals.

PF
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