date:Aug 24, 2012
how easy it is to stop plastic bottles ending up in landfill.
Patrick McGuirk, CCE recycling director, said the firm wished to set an industry standard for sustainable packaging.
He said:Our bottles and cans are easily recycled and our research shows consumers will recycle more if they know what can be recycled. We have had a recycling logo on our packs for many years but the inclusion of OPRL information makes it easier for consumers to recycle their bottles through kerbside collection schem