Bright futures: The evolution of natural colors and a “less is more” approach
date:Aug 07, 2018
pid uptake of natural colors in new product launches.

According to Nathalie Pauleau, Natural Colors Category Director at Naturex, going back to artificial ingredients seems a very unlikely prospect natural colors are here to stay, she claims firmly.

The natural food colors category is an attractive market for businesses, Pauleau tells. It is recording solid and sustainable growth 6-7 percent CAGR and therefore its not surprising that many ingredients companies see an opportunity to piggy-ba
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