date:Aug 01, 2018
As the saying goes, The numbers dont lie. When a canned wine brand grows more than 50 percent in a year, its clear that something is working. Whether its the wines terroir, packaging, price point or a combination of things, Union Wine Co. is listening to consumer demand and responding in turn.
The company first started canning its Underwood brand of wines in 2014. In the past 12 months, sales of the brand have increased by 52 percent, according to Ryan Harms, founder and owner of the Tualatin,