date:Jul 30, 2018
1.2 points of marketplace share.
This growth was balanced across class of trade and driven by gains in both household penetration and purchase frequency. The category remains healthy with growth of approximately 4% year-to-date. We have good visibility into second half plans and expect both Skinny Pop and ready-to-eat popcorn category strength to sustain as we move throughout the year. Our expansion to participate in broader snacking will continue to be an important lever in our growth.
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