date:Jul 30, 2018
ions.
It is hoped the technology will incentivize families to recycle after the soft drink giant commissioned research that established that 64 percent of Britons would recycle while out and about if rewarded. Currently, British consumers use 13 billion plastic bottles a year, but only 7.5 billion are recycled, according to a report by the Environmental Audit Committee.
This partnership with Coca-Cola Great Britain demonstrates our aligned ambition to use our brands as a force for good. Were